Probable Niche

We've identified the niche as experience design.

experience design

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as experience design.

design, user experience, experience, user, experiences, users, work, web, development, designs, web design, mobile, user interface, strategy, user experiences, usability, services, research, user research, usability testing's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 00:41 UTC on September 15, 2013. The source was comprised of 40106 characters, of which 32852 are code, leaving an organic character count of 7254. The total word count on the home page is 1137. We filtered out 55 numbers, 322 common words, and 72 words shorter than three characters in length, leaving an impact word count of 625. The size of the lexicon (number of unique words) is only 342. We extracted fifteen top keywords, leaving 4.38% above the threshold. The number of phrases above the threshold was sixteen.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
contact kieran 94.00%
experience design83.55%
nicole farhi41.77%
product discovery31.33%
innovation lab31.33%
downloads service 31.33%
buying experience31.33%
brand experience31.33%
usability testing20.88%
responsive design20.88%
multichannel insight 20.88%
mobile usability20.88%
joylab multichannel 20.88%
fergus worked 20.88%
design prototypes20.88%
data analysis20.88%

Domain Name Keywords

We found no significant keywords which are also in the domain name


Source Character Count 40106
Code Character Count 32852
Organic Character Count 7254
Filtered Numbers 55
Filtered Words (Common) 322
Filtered Words (Short) 72
Total Word Count 1137
Impact Paragraph Count 1046
Impact Word Count 625
Impact Lexicon Size 342


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